Kendra Scott, Movado and vineyard vines join SmartGift's network of leading global brands to power their gift discovery and shopping customer experience
The company also launched its gift discovery and digital delivery site on Cyber Monday for personalized, thoughtful gifts for everyone on the list from top brands that are sure to delight. SmartGift will greet shoppers with data-curated product recommendations. The real-time gifting data has shown which gifts are best received based on all the constraints that are part of the gifting equation from relationships and price points to individual recipient preferences. Whether shoppers are buying gifts for mom, gifts for dad, or gifts for friends, the data will direct the shopper to a collection of suggested gifts.
"At Kendra Scott, we are continuously innovating on our customer experiences," says Megan Kohout, VP of E-Commerce & Customer Analytics at Kendra Scott. "We are excited to partner with SmartGift to bring convenience, fun and simplicity to our customers' gift shopping journey."
"Movado timepieces make for the perfect timeless gift. We continuously strive to give our customers the most seamless and meaningful shopping experiences. With SmartGift, we are excited to bring convenience and thoughtfulness to their gift giving journeys," says Behzad Soltani, SVP & Chief Digital Officer at Movado.
"We are thrilled to partner with such world renowned brands that set the standard for customer experience, make for some of the most coveted gifts and have uniquely exceptional entrepreneurial spirit behind them," says Monika Kochhar, CEO of SmartGift. "Shopping for others is inherently complex and requires solving for many variables in this emotional equation including personal preferences, arrival at the right time, surprise & delight, price points and relationships. It's truly exciting to bring perfection and convenience to consumers and help brands to further supercharge their businesses."
"We are excited that these top brands chose our platform to assist and delight their customers in the moments that matter. A seamless gift discovery, shopping and receiving experience is an essential offering for a gift centric brand and has shown that customers return to these brands for their year round gifting needs," adds Bernd Strenitz, Chief Product Officer at SmartGift.
Top brands such as 1-800-Flowers, B&H, EXPRESS, Helmut Lang, Kendra Scott, Kipling, Movado, TUMI, Theory, Under Armour, vineyard vines, Waterford and many others utilize the SmartGift platform to power their peer-to-peer gift recommendations, shopping and customer experience. The platform helps brands lower the cost of customer acquisition, and increase purchase frequency and customer lifetime value thanks to its suite of peer-to-peer and business-to-consumer customer acquisition, engagement, retention and reactivation products. Its award-winning Send with SmartGift product is used by consumers across leading brands to make every gift perfect.
SmartGift is a service that helps shoppers give the perfect gift, every time. The shopper can select an item to send, surprise and delight the giftee of their choice by giving them the chance to virtually unwrap their gift via text, email, or any other digital platform. Then the giftee can decide if it's indeed the perfect gift. If not, he or she can swap for a same-priced item or alter the gift's size, color or style. Once the giftee is happy with their choice, the shopper confidently completes the purchase and not until that point is the gifter charged.
SmartGift is the fastest growing, gift-based ecommerce and data platform today. Its award-winning patent-pending Send with SmartGift platform is used by retail brands and consumers to make every gift perfect. Leveraging AI and real-time gifting data, SmartGift helps retailers and brands to become more people-centric in their marketing and personalization experiences. Select an item to send, surprise and delight your giftee by giving them the chance to virtually unwrap their gift via text, email, or any other digital platform. They can decide if it's indeed the perfect gift for them. If not, they can swap or exchange for a same-priced item or alter the gift's size, color or style. Once the giftee is happy with their choice, the shopper confidently completes the purchase.
Read the full article