1-800-Flowers Shows Consumers Digital Love

Just in time for Valentine’s Day, 1-800-Flowers.com introduced a broad array of leading-edge digital shopping options.
Chain Store Age
Chain Store Age
January 30th 2019Jan 30, 2019

Just in time for Valentine’s Day, 1-800-Flowers.com introduced a broad array of leading-edge digital shopping options. 1-800-Flowers.com now offers:

  • SmartGift notifications to gift recipients via text, email or other messaging platforms.
  • Streamlined single-page checkout across desktop and mobile, with seamless transactions directly from product pages via Google Payment Requests.
  • New filtering and refinement options for desktop searches.
  • Google Pay on Android-enabled mobile and tablet devices.
  • “Quick Meets Easy” shopping tool that provides personalized gift recommendations based on answers to three questions.
  • Email alerts to receive special deals. They can also download the mobile app and sign up for text alerts to receive notifications about exclusive and limited-time offers.

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